The Traction of Lean Production on Halal Food Integrity

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چکیده

The scandals of horsemeat in the United Kingdom and melamine milk in China raise doubt over the honesty of food labelling. Responding towards the impact of the scandals, many firms currently address public doubt by using attractive “marketing” such as 100% beef, 100% UK products and exclusions, e.g. this product may contain nuts. The product associated with the lethal impact on health such as in the melamine milk scandal is an explicit case which is easier to detect and mitigate. However, despite that, the production of credence quality attribute products like halal and kosher requires an extra vigilance for wholesomeness during the process along the supply chain [1-3]. The inability to ascertain and evaluate the product characteristic by individual customers (even after its consumption) daunts the task of ensuring the quality and integrity of the food. The shortfalls leave voids for manipulation, especially on the integrity aspects which are a relatively new concept and not comprehended by all [4]. Furthermore, an extra added value on the product will directly influence the total cost of production.

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تاریخ انتشار 2017